FOUNDER, THE UNDERLINE

About Jasmine

Designed by a designer to recreate that hotel bed feel, at home.

With a background in design, Jasmine has spent over twenty-five years working closely with textiles and thoughtfully made pieces. Her appreciation for craftsmanship began in her Oma’s sewing room, where she learned that beauty is often found in the quiet details — careful construction, quality materials, and pieces made with intention.

As her design work evolved, so did her travels. Time spent in boutique hotels around the world shaped her understanding of atmosphere and comfort — the way light moves through a room, how layers create warmth, and how a well-made bed can completely shift the feeling of a space.

She noticed that exceptional sleep was never accidental. It was intentional, considered, and built from quality at the core.

HAUS was born from that understanding — to bring elevated, hotel-inspired comfort into everyday homes. Each pillow is developed with intention, balancing structure and softness to create a refined, lasting kind of comfort.

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